Florida is a top destination for many domestic and international travelers thanks to various entertainment attractions, including major theme parks, the warm weather and sandy beaches, and numerous ...

A scene from Visit Florida's “Live More Floridays” campaign: a couple at the Canyons Zipline and Adventure Park in Ocala. Photo Credit: Visit Florida Visit Florida has launched a marketing campaign ...

Visit Florida has announced the state’s largest-ever tourism recovery marketing campaign in response to Hurricanes Helene and Milton. With a $5.75 million, multi-phase initiative, the campaign aims to ...

Visit Florida is the official source for travel planning in Florida and VisitFlorida.com makes coordinating a vacation in Florida easy. The website breaks Florida into different categories such as ...

TALLAHASSEE - Visitors to Florida last year fell short of 2022's record numbers, as a post-pandemic rebound in international travelers couldn't overcome a noticeable drop-off in domestic tourism late ...

Florida posted a slight increase in tourism during the third quarter of 2025 from a year earlier, even as Canadians continued to back off on travel to the U.S. "New data just released from ...

Florida’s official tourism website quietly removed a landing page for the state’s LGBTQ-friendly travel destinations sometime in the past four months. The website for the state’s tourism marketing ...